Select Page Redesign

PPG Industries

In 2013 I was responsible for the both the user experience and the user interface of the new website redesign. I did extensive planning, conducted a detailed competitive analysis, created the information architecture, wireframes, and final design.

During the predesign phase of the redesign conducted a content audit, took inventory of all the current pages on the site and created a sitemap for the future site. This allowed us to get the big picture of how many pages the site contained and easily reorganize the structure to better fit our users needs.

In the past, PPG’s business units were each allowed to create their own web identities. With the new design, corporate was asking that the businesses bring their main identities back into the structure. (This excludes customer marketing sites.) One of the larger challenges was making sure the businesses needs could all be met inside this master structure, and if there were still sites that diverted with their own navigation, how could we promote the “PPG hub.”


The Voice of Color Web Site

I worked on The Voice of Color Web Site redesign in 2011-2012 for PPG Industries. The site includes ~70 page with many dynamic features and is responsive. I drove the launch of from concept to completion and worked with PPG marketing to fulfill their needs and requirements.

I was responsible for project management: managing task and deadlines between team members; information architecture: current content review, new site maps, calibration with copywriter; user experience: competitive reviews, wireframes, user flow; art direction: design and strategy; and development: calibration with off-shore developers.

VOC Site

VOC Sitemap

The Voice of Color App

In 2012 I designed the Voice of Color mobile app for PPG Industries. I was responsible for the user interface design, information architecture, user experience and flow.

The app is available on both the iPhone and android operating systems and allows the user to grab color on the go and translate it into a PPG Pittsburgh Paints color.


VOC Mobile App